FinnCham China and Norwegian Business Association China, in collaboration with Nordic Friend and Ocean Engine (Douyin Group's marketing service brand), cordially invite you to an offline visit on the afternoon of May 21st.
ByteDance platforms (including Douyin, Toutiao, etc.) continue to lead and empower business growth across content, e-commerce, and local services in China. In 2025, diverse scenarios such as short videos, livestreaming, articles, and search remain highly potential with commercial opportunities — but how can companies strategically position themselves to seize these traffic dividends, build strong brand awareness, and efficiently capture business leads?
With a focus on the industrial sector, this event will dive deep into two key areas:
1. Trend Insights
Explore the latest developments across industrial sub-sectors over the past three years (such as smart manufacturing, green technologies, etc.) and uncover how user content interests and decision-making journeys are evolving.
2. Practical Advices
Break down Douyin's "Brand & Performance Integration" methodology — from showcasing brand strengths to designing effective lead conversion paths — and gain actionable content strategies and tools to help your business stay ahead of the growth curve in 2025.
Key Takeaways for Participants:
- Understand the latest updates on ByteDance's traffic ecosystems in 2025.
- Gain insights into emerging trends and user behavior shifts across industrial sectors.
- Access a practical methodology for combining brand building with lead generation to drive real business results.
Date: Wednesday, May 21, 2025
Time: 14:30 - 17:00 at Beijing Time
Language: Chinese
Venue: Building D, Caohejing Center, Gumei Road 1520, Xuhui District, Shanghai, China